Amy Thompson – Mattress Online
Amy Thompson, marketing Apprentice, Mattress Online How did you come to join the marketing Academy? I was doing social media for the business, but my knowledge of marketing was limited. So I definitely wanted to look at what was out there. I’ve not done any other training around this so thought it would be…
Kickstart – What’s next after your employee’s placement ends?
The Kickstart Scheme has given over 100,000 young people the chance to prove themselves, and helped businesses fill short-term staffing gaps at a near-zero cost. With the right match, those employees are now integral members of the team – so what happens when the six-month placement ends? High-performing talent will be thinking about this question…
Young talent is the heartbeat of entrepreneurship
Young talent is the heartbeat of entrepreneurship Recently I had the opportunity to speak with Steven Adegboye about one of my favourite subjects: entrepreneurship and young talent. We also got into my 20 years+ as a business owner, and the thought leaders impacting the way I think about business. Steven and I first met when…
October Help Mail
Working Knowledge October Help Mail for Small Businesses Hi! This October Help Mail includes: Guest blog: Nick Cramp, author of Better Before Bigger, on how businesses can rethink growth for 2022 Review: Kickstart vs apprenticeship funding Podcast: the best interview we’ve heard in a while, and we listen to a few! The Melting Pot quizzes…
Kickstart vs Apprenticeship funding
The Kickstart scheme and the £3,000 cash incentive for businesses to take on an Apprentice have both been extended until January 2022, and there are currently calls from both government and industry for this to be extended even further. The Covid-19 pandemic has led to unprecedented government funding, grants and loans for UK businesses. Here we…
September Help Mail
Working Knowledge Help Mail for Small Businesses Hi! This September Help Mail includes: a guest blog from Chris Budd, author of The Eternal Business, on Employee Ownership Trusts – would it work for your business? a look at modern apprenticeships – what are they? I hope you find it useful. James, MD, Working Knowledge What…
What are modern apprenticeships?
Modern apprenticeships give anyone over the age of 16 the opportunity to upskill through work-based training while in a paid job. Whether you’re a graduate, mid-level manager or business owner, there are 600+ apprenticeship standards you can access, from cyber security at GCHQ to pottery at Cornishware to Masters-level leadership. For employers, modern apprenticeships help…
Working Knowledge appoints Sarah Campodonic and Ashlie Bishop
19th August, 2021 We are delighted to announce the appointment of marketing consultants Sarah Campodonic and Ashlie Bishop as trainers and coaches within our marketing Academy. Sarah and Ashlie will be working directly with our apprentices and their organisations to build their in-house marketing function. Sarah and Ashlie will guide monthly cohorts of 8-10 apprentices…
Bob Caren appointed trainer and coach at Working Knowledge
We are delighted to announce the appointment of Bob Caren as a trainer and coach within our marketing Academy. Bob will be working directly with our apprentices and their organisations to clarify their message and communicate more effectively with prospects and clients. Bob has more than 20 years’ experience training and coaching people in all…
August Help Mail
Hi! This August Help Mail includes: the 3 business books I’ll be listening to this summer a conversation with recent apprentice graduate Amy Hunter I hope you find it useful. James MD, Working Knowledge 3 books I’ll be listening to this summer Better Before Bigger: Rethinking Business Success By Nick Cramp I love Nick’s business…
How I used an apprenticeship to boost my skills
Amy Hunter is a marketing assistant at Studio Giggle, a creative studio specialising in designing and producing animated and filmed content for events, based in Bristol. Amy recently graduated from our marketing Academy with a distinction. We talk to her about her experiences during the programme, how she has applied her new knowledge to the…
Three business books you should listen to
I’m a massive fan of business books and podcasts. During the first lockdown I listened to global bestseller Building a Storybrand by Donald Miller while painting the house. The Storybrand methodology is now a major part of our marketing Academy – helping business owners clarify their message so customers hear it. Over the summer I’m…