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In-house marketing – A business owners’ guide

Do you have a strong understanding of who your customers and prospects are? Do you have a marketing strategy in your head, on the back of an envelope or written down? Do you, like most business owners, struggle to find the time to get enough marketing and sales done?   If you answered NO to…

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Learning on the job – Marketing Executive Aisling

  Marketing Executive Aisling, tells us why she’s boosting her digital skills through an apprenticeship   Hi Aisling, can you tell me about your job and how you got started in marketing? I work for Formbar as their Marketing Executive. We sell shopping trolleys for supermarkets, garden centres and convenience stores, and the odd orders…