A Quick Guide to the Apprenticeship Levy

A QUICK GUIDE TO: THE APPRENTICESHIP LEVY What is the Apprenticeship Levy? The Levy is designed to encourage businesses and charities to upskill current employees and train new recruits, to ensure their workforce has the necessary skills to see the organisation thrive. Fully funded or part-funded training is available through the Apprenticeship Levy for a…

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How to get your first job in Digital Marketing

What is digital marketing? Digital Marketing is essentially all marketing that takes place online. This includes everything from email, to social media, to websites, to digital advertising. One of the huge benefits compared to traditional marketing is that everything is highly trackable.  Digital marketing has become an extremely important part of most businesses as it’s…

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What are modern apprenticeships?

Modern apprenticeships give anyone over the age of 16 the opportunity to upskill through work-based training while in a paid job. Whether you’re a graduate, mid-level manager or business owner, there are 600+ apprenticeship standards you can access, from cyber security at GCHQ to pottery at Cornishware to Masters-level leadership. For employers, modern apprenticeships help…

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Levelling up: how I used an apprenticeship to boost my digital skills

Amy Hunter is a digital marketing assistant at Studio Giggle, a creative studio specialising in designing and producing animated and filmed content for events, based in Bristol. Amy recently graduated from our Digital Marketing Academy with a distinction. We talk to her about her experiences during the programme, how she has applied her new knowledge…

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Three business books I listened to this summer and I recommend you do too!

I’m a massive fan of business books and podcasts. During the first lockdown I listened to global bestseller Building a Storybrand by Donald Miller while painting the house. The Storybrand methodology is now a major part of our Digital Marketing Academy – helping business owners clarify their message so customers hear it.  Over the summer…

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Young talent and how you can get a true sense of it

Kim Slater started as a digital marketing apprentice and Media & Communications Executive at FD Works, a firm of accountants, advisors and Xero specialists based in Bristol and Bath. Since completing her apprenticeship she has gone on to become Brand Strategy & Operations Manager. We talk to Kim about what young talent really is, why…

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Become a Digital Marketer – How I used an apprenticeship to do so

“Now I know the end goal when creating content. This has led to an increase in sales, and we can track that.” Rebecca graduated from her Digital Marketing Apprenticeship with Working Knowledge in April 2021. We talk to her about what she learnt in her journey to become a digital marketer, her key achievements in…

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Getting that first interview

A wooden road sign on the shape of an arrow with Dream Job written on it

How to make your CV stand out when you don’t have much experience We interview hundreds of young people each year for our Digital Marketing Academy. There are six key things you can do to stand out from the competition when applying for those first career jobs. It’s difficult at the best of times to…

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Modern apprenticeships: could it work for your business?

We’ve trained dozens of apprentices for small businesses in the past year and have found there are six key things every business owner should consider Modern apprenticeships are designed by business for business, and are a fantastic opportunity for SMEs to access government funding to ensure they have the right skills to thrive in the…

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How to…choose the right apprenticeship programme for YOUR business

How to…choose the right apprenticeship programme for YOUR business The 10 key questions to ask any training provider Once you’ve decided on the type of apprenticeship your business needs, you’ll need to choose a training provider to train your apprentice. Gone are the days of a one-size-fits-all approach, and apprenticeships now range up to degree…

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