Posts Tagged ‘marketing ’
Should I hire a marketing executive?
When you’re looking to give your marketing a boost, bringing in a marketing executive with experience is often the go-to solution. A few years of industry experience may be attractive when you’re recruiting, but how do they compare to a marketing apprentice, who you can mould into your ideal employee? Let’s take a look…. Read…
Read MoreIs a marketing apprentice or freelancer best for your business?
It can often be difficult for businesses to choose the right talent to drive their marketing initiatives. A marketing apprentice provides businesses with the opportunity to nurture and develop talent from within their organisation or through external recruitment. A freelance marketer comes in with ready-made skills, delivers the job and then moves on with no…
Read MoreUnderstanding the role of a marketing apprentice
Today’s workplaces are ever evolving. What seemed like cutting-edge thinking yesterday is superfluous by tomorrow. This is particularly true in the world of marketing , where keeping on top of trends and developments is the key to staying ahead of the competition. As a manager, your hands are full with the day-to-day business of keeping…
Read MoreWhy Hire a Marketing Apprentice?
It goes without saying that a good marketing strategy is essential for businesses looking to develop and thrive. But there are so many different elements to it – social media management, search engine optimisation (SEO), PPC advertising, data analytics, content marketing, website development and more. All that makes engaging target audiences feel like hard work.…
Read MoreWhat’s the difference between a marketing apprenticeship and a marketing internship?
Marketing is a competitive field, with thousands of graduates coming through every year looking to start their careers. Often, they have a choice to make – apprenticeship v internship – and it can be difficult for them to understand the difference and which would work best for them. At Working Knowledge Marketing Academy, we believe…
Read MoreYoung talent is the heartbeat of entrepreneurship
Young talent is the heartbeat of entrepreneurship Recently I had the opportunity to speak with Steven Adegboye about one of my favourite subjects: entrepreneurship and young talent. We also got into my 20 years+ as a business owner, and the thought leaders impacting the way I think about business. Steven and I first met when…
Read MoreIn-house marketing – A business owners’ guide
Do you have a strong understanding of who your customers and prospects are? Do you have a marketing strategy in your head, on the back of an envelope or written down? Do you, like most business owners, struggle to find the time to get enough marketing and sales done? If you answered NO to…
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