Libby Jones, Head of Operations, Webinar Vet

The Webinar Vet makes veterinary education easier, more accessible and affordable for vets who have very busy lives. We support vets to complete their CPD through online learning.

We were struggling prior to joining the apprenticeship programme, with both manpower and skills. We had one member of staff who was responsible for all marketing, and we had to outsource graphic design work to external contractors. While outsourcing was cost-effective, it slowed down our processes, especially when we required edits to be made to any creatives. We had several big projects running simultaneously and the resources just weren’t there. We decided to adopt the apprenticeship programme to both relieve the pressure on our marketing person, and to reduce our reliance on outside help.  Working Knowledge supported us to recruit an apprentice and here we are now with Alice!

Having Alice in the business has been a great help already, almost from the moment she started, she has hit the ground running. I think having that outside counsel gives her confidence that she has another source of support aside from us, should she need it. Her graphic design talents have helped enormously and she has a great creative eye – the apprenticeship is now helping her to apply those skills in a way that benefits our sales strategies.

Alice has grown in confidence since she started with us and she’s a great support to the wider team. She’s been nominated for employee of the quarter each time since she started and I think that demonstrates her integration within the business, as well as demonstrating how she’s applying her learning to benefit the team in ways that they recognise.

Definitely!

Young talent is so often overlooked for experience, but I think that taking a chance on someone young gives them to opportunity to develop their skills within your business, so not only do they grow with the business and learn what it needs, but the business also gives back to them, giving them that vital experience that they require for their future career. It’s a two-way street. I’ve always been a supporter of cultivating young talent.

The apprenticeship programme has given us a member of staff who has been taught solid principles since the start of her employment and specifically applying those skills to helping us grow the company’s impact and influence. Long term, I think Alice will be a strong player in our growing marketing team.